Why Colleges Should Partner with Online Healthcare Training Providers

Posted on 01.30.2026

4 min read

In today’s fast-evolving healthcare landscape, institutions face growing pressure to offer workforce-ready training that aligns with labor demand — especially in allied health, medical support roles, and other essential care fields. That’s where partnering with CareerStep can deliver value: offering a turnkey, low-risk path to expand your institution’s curriculum, attract more students, and meet community needs — without the overhead of creating and administering programs yourself.

The core value of the CareerStep partnership model

  • Turnkey, ready-to-launch healthcare training. CareerStep offers a broad catalog of online training across 20+ healthcare and support disciplines, from medical billing and coding, medical assisting, to pharmacy technician and beyond.
  • Flexibility and accessibility for learners. Programs are online and self-paced — ideal for adult learners, working students, or those juggling other commitments.
  • Comprehensive institutional support. As a partner ,you receive dedicated account management, managed enrollment solutions, demand-generation support, and reporting/tracking to monitor learner progression and completion outcomes.
  • Market-relevant, certification-ready training. CareerStep’s curricula are designed to help learners prepare to sit for industry-recognized certification exams — helping to ensure programs can meet employer expectations and workforce standards.

The strategic benefits for academic institutions

For college and university administrators — whether overseeing continuing education, workforce development, or academic pathways — there’s a compelling strategic case for partnering with CareerStep. You can

  • Expand program offerings without internal strain. Building new healthcare training from scratch can be resource-intensive and risky. Through a CareerStep partnership, you get a fully developed, professionally maintained program that you can integrate into your catalog quickly. This can help lower overhead, reduce administrative burden, and can allow you to broaden offerings without straining resources.
  • Boost enrollments and reach non-traditional learners. Thanks to flexible online, self-paced learning, CareerStep programs are attractive to adult learners, working students, or community members seeking career changes. That means you can tap into demographic segments beyond traditional full-time students, which can help grow enrollment, increase continuing education revenue streams, and further education access and community impact.
  • Fill community workforce needs and enhance institutional relevance. Healthcare demand remains high, especially in allied health and support roles. By offering career-ready training through CareerStep, your institution can play a key role in workforce development and meet local/regional demand for qualified healthcare professionals. This can help strengthen ties to local employers and enhance your institution’s role as a community asset.
  • Offer seamless pathways and flexibility with support. CareerStep supports you across the entire lifecycle: from launch and marketing to enrollment management and learner support. Partner Success Managers help with best practices, enrollment strategies, and ongoing program reviews, making the partnership a collaborative, managed solution.

Why now is an ideal time to consider partnering with CareerStep

The broader trends in healthcare training — growing demand for allied health professionals, workforce shortages, and increasing interest in flexible, online learning — make this a strategic moment for academic institutions to expand their offerings. Partnering with an online healthcare training provider like CareerStep allows colleges to rapidly respond to demand while avoiding the long lead times and investment needed to build new programs internally.

Moreover, as continuing education and non-traditional student populations grow, institutions that offer flexible, career-aligned credentials can attract and serve a broader segment of learners — delivering both community impact and revenue diversification.

Read more: From Certification to Career: A Blueprint for Success with CareerStep and Excellence Training Center.

How to get started and what to look for in an education partner

If you’re an academic institution exploring whether a CareerStep partnership might be right for you, here are a few things to evaluate:

  • Assess community/regional demand: Evaluate local workforce needs and employer demand for allied health, medical support, and administrative roles — and consider how CareerStep offerings align.
  • Review institutional capacity & strategic fit: Determine whether you want to brand the programs under your institution, embed them in continuing education, or offer them as workforce development. Also consider marketing, enrollment, and student support infrastructure.
  • Understand the support model: Confirm that there’s a dedicated Partner Success Manager, managed enrollment support, reporting capabilities, and ongoing marketing/demand generation support.
  • Plan for learner success and outcomes tracking: Make sure the partnership model supports progress tracking, completion reporting, and — ideally — certification outcomes or pathways that appeal to employers.

Read more: CareerStep + Your College or University: Supporting Learners Through Flexible, Online Career Programs

A smart, scalable path forward for healthcare training

For colleges, universities, and continuing-education providers looking to meet the rising demand for allied health training, partnering with CareerStep can offer a compelling, proven solution. Leveraging ready-made, flexible, certification-ready content, dedicated institutional support, and a focus on real-world, workforce-aligned outcomes, our partnership model enables institutions to expand their impact, grow enrollment, and support their communities’ healthcare workforce needs — all without the typical overhead of building from scratch.

If you’re ready to explore what a CareerStep partnership would look like for your institution, reach out to our team today to learn more! more!